P E R N I L L E P O S S E L T
  • work
  • facebook
  • hjertemod HJERTEMOD
    visual communication for organ donation

    'Hjertemod' means 'heartcourage' and is a selfmade word to embrace and celebrate the collision between a corny grandmother-universe (patchwork and cross stitches) and a rough sailer universe (tattoo); in other words: the soft human in a hard shell. It's a word carefully chosen to emphasize that it takes both courage and empathy to sign up as an organ donor.

    Made by:
    Pernille Posselt Lihn, Michael Sørensen & Simon Friis

    Teacher:
    Poul Mikkelsen, Brand Strategic Executive at Brandhouse

    At:
    Skolen For Visuel Kommunikation, Haderslev
        2012 Branding, Fashion, Graphic Design
  • gammel GAMMEL DANSK
    a traditional bitter

    Gammel Dansk is a brand that every Danish person knows yet no one buys it. The new brand and campaign reflects the feeling people have when something passes on through generations — Gammel Dansk becomes a legacy as well as a nostalgic trip to the old grocery store, grand mothers living room or fathers workshop in the garage at home. It's all about good craftsmanship that's being passed on — regardless age and gender.

    Made in collaboration with:
    the wonderful Unnie Arendrup, http://www.unnie.dk/

    Teachers:
    Poul Mikkelsen, Brand Strategic Executive at DDB Danmark & Ebbe Gottlieb, Graphic Designer at Papermint Design

    At:
    Skolen For Visuel Kommunikation, Haderslev
        [2012] Branding, Creative Direction, Furniture Design
  • tigerlines TIGERLINES
    a pan-European bus company

    A branding project for a fictive pan-European bus company for students and elderly. The solution is a neutral minimalistic design that attracts both segments with a touch of retro; The bus company lets humorously the potential costumer know it can't compete with many of the qualities of flying — instead they emphasize that they are safe, cheap and green.

    Exam project

    At:
    Skolen For Visuel Kommunikation, Haderslev
        [2011] Branding, Creative Direction, Graphic Design
  • magazine SMAG&BEHAG
    a gastronomic magazine

    Smag&behag is a wide-ranging magazine for the cook, the family guy and the food lover. The new redesign is inspired by the Victorian poster style and the typographic dynamics and simplicity reflects today's tendencies in the culinary world.

    Teacher:
    Lisbeth Højmark, Editorial Design
        [2011] Editorial Design, Graphic Design
  • dr2 DR2 TEMA
    a tv program teaser

    A short intro/teaser for a Danish documentary tv program. The idea was to depict the wisdom and diversity of the 4 elements — earth, water, wind and fire.

    Music:
    Aphex Twin

    Made in collaboration with:
    Stefan Kruse Jørgensen & Kristian Johansen

    Teacher:
    Morten Kvist, Creative Director and Motions Graphics expert
        [2011] Digital Photography, Film, Set Design
  • zine 5 OBSTRUCTIONS
    a facebook status

    The assignment was to create a zine about any kind of rules using only analogue tools and a copy machine. I chose a random Facebook status and put it through Jørgen Leth and Lars von Trier's '5 Obstructions'.

    Teacher:
    Kenn Munk, Expert explorer of playful communication and design
        [2011] Crafts, Graphic Design, Illustration
  • krøyer MOVIE POSTER
    Marie Krøyer

    A movie poster and tagline for Bille August's movie 'Marie Krøyer'. One with a classic movie poster layout and one that challenges the traditional typography and composition of movie posters.

    Teacher:
    Paul Wilson, Yellow1
        [2012] Film, Graphic Design
  • kok KOK
    molecular gastronomy

    A logo for graduates at a 3 year course of molecular gastronomic studies at Silkeborg Technical College.
        [2012] Graphic Design, Icon Design, Print Design
  • greenhouse GREENHOUSE
    through the seasons

    An isometric Illustrator exercise depicting a greenhouse during the 4 seasons, night and day.

    Teacher:
    Jesper Olsen, Independent Human Resources Professional
        [2011] Illustration
  • iceberg THE ICEBERG
    a floating science & outdoor center

    My bachelor project at Aarhus School of Architecture. The project started out as an experimental approach to abstract forms and ended out (in the light of global warming awareness) being a floating science and outdoor center traveling side by side with the icebergs at Greenland's coasts.

    Teachers:
    Claudia Carbone & Tine Nørgaard
        [2009] Architecture, Landscape Design
  • space FORM & SPACE
    architectural studies

    An experimental architecture project where mappings of Île des Cygnes in Paris were studied first as an 'outer' shape cut in foam and later as a subtraction cast in a self-made plaster sculpture.

    Teachers:
    Claudia Carbone & Tine Nørgaard

    Instructor:
    Thomas Chevalier Bøjstrup
        [2010] Architecture, Sculpting
  • game TYPOGRAPHIC GAME
    exam preparation

    Teacher:
    Allan Daastrup, font & book designer
        [2011] Game Design, Graphic Design, Typography
  • Resumé Please do not write for templates or allowance to use this resumé for private use; A resumé is a personal and individual statement about yourself and should reflect your own skills and aesthetics in a professional world — and not someone else's. It's a fingerprint out there in the job-world and this resume you are looking at is my fingerprint. A good resumé that tells a good story takes time to design and formulate, so start by investing that time into your resumé :)

    RESUMÉ
    my own curriculum vitae

    A curriculum vitae that challenges the classical way of presenting yourself and still represents professionalism and reliability.
        2012 Editorial Design, Graphic Design, Typography
  • lifeline LIVSLINIEN
    a suicide-awareness campaign

    The statistics say that most suicides happen with men in the age 50+. The purpose of the campaign is to get the suicidal men to call Livslinien since most never talk to friends or family about their thoughts.

    Made in collaboration with:
    Nicki van Roon, Simon Friis, Michael Sørensen & Maria Vasilyeva

    Teacher:
    Poul Mikkelsen, Brand Strategic Executive at DDB Danmark
        [2011] Art Direction
  • specialist THE SPECIALIST
    a book design

    Text and photos were given.

    Teacher:
    Allan Daastrup, font & book designer
        [2010] Editorial Design, Graphic Design
  • font FONT UNDER CONSTRUCTION
    from blackletter to display

    The assignment was to design a font by analysing and using concepts from an already existing font (this work is still in progress).

    Teacher:
    Kenn Munk, Expert explorer of playful communication and design
        [2012] Typography
  • consumerism CONSUMERISM
    & waste

    A typographic interpretation of consumerism and the waste it brings.

    Teacher:
    Simon Dalsgaard Nielsen & Hasse Lang Betak
        [2010] Graphic Design
  • catalog STYLE CATALOG
    a trip to Hamburg

    A style catalog and gift shop accessories of exhibitions seen in Hamburg march 2011

    Teacher:
    Rick Towle, Mentor For Inter-Cultural Artists at Danish Arts Council
        [2011] Exhibition Design, Graphic Design
  • la piperie LA PIPERIE
    a fictive band identity

    La Piperie is a fictive band with 3 band members playing Beirut-inspired music and always carrying their pipes with them. (originally this project was made as a prepress exercise)

    Made in collaboration with:
    Unnie Arendrup & Henrik Østerlund Marker

    Teacher:
    Axel Ørndrup, CO-owner of Orbiloc
        [2012] Branding, Music, Photography
  • n°6 HOUSE N°6
    a single-family house

    A Single-family house in a suburb of Aarhus. The project is inspired by Scandinavian architecture in the 60ies and it's simple and determined lines and use of material. The house evolves around a wooden terrace and creates an open outdoor atrium. The windows and hallway along the terrace makes it possible to look through the whole house, except the private bedrooms.

    Teacher:
    Lars Due, co-founder of Arkitema
        [2008] Architecture, Graphic Design
  • tivoli TIVOLI
    a news paper ad

    A two-sided ad for an old traditional amusement park and it's events/concerts.

    Teacher:
    Lisbeth Højmark, Editorial Design
        [2010] Advertising, Editorial Design, Graphic Design
  • tuborg TUBORG CLASSIC
    only for men

    Tuborg Classic — only for men. A tagline based on men's need to be 'cavemen' and get together in forums where 'men can be men' without women correcting them (golf club, wine club, lodge etc). At the same time the tagline appeals to women as no one is to tell what a woman can or can't do. The movie is inspired by the Film Noir genre.

    Made in collaboration with:
    Stefan Kruse Jørgensen, Rasmus Skovdal & Maria Vasilyeva

    Teacher:
    Poul Mikkelsen, Brand Strategic Executive at DDB Danmark
        [2012] Advertising, Creative Direction, Film
FOLLOW ON Bēhance
All works © Pernille Posselt 2012
mail: pernilleposselt@gmail.com
phone: +45 22 58 53 22